1029 The Lake

 

Halftime Performance Paying Off for Beyonce and Destiny's Child

Halftime Performance Paying Off for Beyonce and Destiny's Child

Last week we mentioned that the NFL was not paying Beyonce for her halftime performance at the Super Bowl.  In that story, we mentioned that doing the show would still be worth it for the pop-star.  That was accurate.

Sales of Beyonce albums have jumped 230% since the performance.  The news is even better for Destiny's Child.  Those albums have seen a 600% increase since Sunday.  For individual songs, Beyonce has seen a 85% jump andDestiny's Child is enjoying a 300% sales.

Ironically, the biggest selling Destiny's Child song is Say My Name, which was not a part of the halftime show.

On Monday, Beyonce announced a worldwide tour which includes a stop inCharlotte on July 27.

 

More Articles